Desktop

Interfaces

Mobile

UI kit

Users flow

Após definição dos públicos e suas respectivas jornadas mapeei o fluxo de navegação de ambos, desde o seu primeiro acesso na plataforma

  • Kick off meeting
  • Secondary Research and Benchmarking
  • User Journey map and Users Flowchart
  • Mapping interfaces
  • Prototyping

My process

Steps that I realized to guide me in this project was:

Opportunities

Growing public interest in mental health has increased the demand for psychological services

Patients who subscribe to more structured plans are more likely to stay consistent in their therapeutic process, which can lead to more effective outcomes

Most existing therapy platforms are highly focused on patient needs, often neglecting the experience and motivation of therapists over time

Positioning the platform as client-centered and cost-effective by offering trial sessions at a reduced price or for free can help build trust and encourage long-term engagement

Hypotheses

With more people becoming informed about mental health care, the demand for accessible therapy platforms continues to rise

Having a more defined plan helps patients stay on track, improving long-term engagement and positively impacting their therapy journey

Current therapy platforms tend to prioritize patients, which may unintentionally cause therapists to feel like a lower priority, leading to dissatisfaction with the model over time

The client approached me with a clear goal - to create an online therapy platform that would offer high-quality care for patients while also making psychologists feel valued in their profession. As a psychologist himself, he identified a growing issue in the mental health field, more and more people are seeking accessible therapy options without compromising on quality, while professionals face the ongoing challenge of receiving fair compensation that truly reflects the value of their work.

Project background

Estação Terapia is an online therapy platform designed to provide high-quality psychological case with a good digital experience for users. The platform connects patients with qualified professionals and aims to deliver value not only patients, but also to therapists, with a focus on usability, competitive pricing and transparent accessible support, making mental health case more human, efficient and inclusive.

An online therapy platform that offers accessible, flexible and human-centred mental health care

Product Design

Desktop

Interfaces

Mobile

UI kit

Users flow

Após definição dos públicos e suas respectivas jornadas mapeei o fluxo de navegação de ambos, desde o seu primeiro acesso na plataforma

  • Kick off meeting
  • Secondary Research and Benchmarking
  • User Journey map and Users Flowchart
  • Mapping interfaces
  • Prototyping

My process

Steps that I realized to guide me in this project was:

Opportunities

Growing public interest in mental health has increased the demand for psychological services

Patients who subscribe to more structured plans are more likely to stay consistent in their therapeutic process, which can lead to more effective outcomes

Most existing therapy platforms are highly focused on patient needs, often neglecting the experience and motivation of therapists over time

Positioning the platform as client-centered and cost-effective by offering trial sessions at a reduced price or for free can help build trust and encourage long-term engagement

Hypotheses

With more people becoming informed about mental health care, the demand for accessible therapy platforms continues to rise

Having a more defined plan helps patients stay on track, improving long-term engagement and positively impacting their therapy journey

Current therapy platforms tend to prioritize patients, which may unintentionally cause therapists to feel like a lower priority, leading to dissatisfaction with the model over time

The client approached me with a clear goal - to create an online therapy platform that would offer high-quality care for patients while also making psychologists feel valued in their profession. As a psychologist himself, he identified a growing issue in the mental health field, more and more people are seeking accessible therapy options without compromising on quality, while professionals face the ongoing challenge of receiving fair compensation that truly reflects the value of their work.

Project background

UI Designer

Full Stack Developer

Stakeholder

Research and

UI Design

6 months

Product Design

Estação Terapia is an online therapy platform designed to provide high-quality psychological case with a good digital experience for users. The platform connects patients with qualified professionals and aims to deliver value not only patients, but also to therapists, with a focus on usability, competitive pricing and transparent accessible support, making mental health case more human, efficient and inclusive.

An online therapy platform that offers accessible, flexible and human-centred mental health care

Product Design

Desktop

Interfaces

Mobile

UI kit

Users flow

Após definição dos públicos e suas respectivas jornadas mapeei o fluxo de navegação de ambos, desde o seu primeiro acesso na plataforma

  • Kick off meeting
  • Secondary Research and Benchmarking
  • User Journey map and Users Flowchart
  • Mapping interfaces
  • Prototyping

My process

Steps that I realized to guide me in this project was:

Opportunities

Growing public interest in mental health has increased the demand for psychological services

Patients who subscribe to more structured plans are more likely to stay consistent in their therapeutic process, which can lead to more effective outcomes

Most existing therapy platforms are highly focused on patient needs, often neglecting the experience and motivation of therapists over time

Positioning the platform as client-centered and cost-effective by offering trial sessions at a reduced price or for free can help build trust and encourage long-term engagement

Hypotheses

With more people becoming informed about mental health care, the demand for accessible therapy platforms continues to rise

Having a more defined plan helps patients stay on track, improving long-term engagement and positively impacting their therapy journey

Current therapy platforms tend to prioritize patients, which may unintentionally cause therapists to feel like a lower priority, leading to dissatisfaction with the model over time

The client approached me with a clear goal - to create an online therapy platform that would offer high-quality care for patients while also making psychologists feel valued in their profession. As a psychologist himself, he identified a growing issue in the mental health field, more and more people are seeking accessible therapy options without compromising on quality, while professionals face the ongoing challenge of receiving fair compensation that truly reflects the value of their work.

Project background

Estação Terapia is an online therapy platform designed to provide high-quality psychological case with a good digital experience for users. The platform connects patients with qualified professionals and aims to deliver value not only patients, but also to therapists, with a focus on usability, competitive pricing and transparent accessible support, making mental health case more human, efficient and inclusive.

Role

Product Design

Duration

6 months

Team

UI Designer

Full Stack developer

Stakeholder

Focus

Research and

UI Design

An online therapy platform that offers accessible, flexible and human-centred mental health care

Product Design